Your roster. Your catalogue. Your world.
Serenada gives independent labels a home of their own: a storefront for your catalogue, a direct line to the people who follow your sound, and income that grows with every listener you bring.
- Free to upload
- You keep 100% ownership
- Payouts managed in one place
A place for independent rights holders to thrive.
Serenada is built for independent music, and labels sit right at the heart of it. You get the same tools as every artist on the platform, the same direct relationship with your listeners, and the same upside from every fan you bring in.
Your label, as a storefront.
Your label profile is built on the same three pillars as every artist on Serenada, so fans can explore everything you put out in one place.
Your full catalogue in one place: releases, albums, EPs and playlists, ready to play.
See exactly who follows your label and grow a fanbase that trusts your taste.
Post announcements, studio moments and release-day video straight to your followers.
Bring your artists with you.
Invite your artists to join Serenada. When you upload a track, link it to them with their S.I.D., their Serenada Identification code, and the song appears on their artist profile as well as yours.
You stay in control of the release, with the details and splits you set kept exactly as you set them. Your artists get a richer profile, their fans discover your catalogue, and the community around your music grows faster.
Grow your income with every listener.
Every release you share pays you back
Post your Serenada track links wherever you already share your releases: socials, your mailing list, your website. Each link carries your referral, so when a listener subscribes because of you, you earn £1 a month for as long as they stay, or $1 in the US.
Every share builds your streams
Send new releases to your mailing list and socials. Every listener you bring in grows your streams and your recurring income at the same time.
Your splits, paid for you
Add the splits you've agreed with your artists, producers and writers, and Serenada pays each of them their share directly. It's optional, and it means you can manage every payout from inside Serenada, alongside your catalogue and your roster.
£250
a month in referral income, before a single stream is counted
Keep holding at the end. Your referral income keeps growing with every subscriber you bring.
Referral income only, and it's unlimited: £1 a month for every subscriber in the UK, $1 for every subscriber in the US, for as long as they stay subscribed. Royalties from your streams come on top.
The money follows the attention.
Each listener's subscription goes to the music they actually play. When fans spend time with your catalogue, your catalogue earns. It rewards great records and the labels who champion them.
From catalogue to community, in one place.
Set up once, then every release you put out reaches your followers, your artists' followers and every listener who shares it.
Give your catalogue a home.
Create your label profile, upload your catalogue and bring your artists with you.