NewSerenada just got social. Profiles, the reaction inbox and My World are here. See what's new
A singer mid-song at the microphone
Photo: artists-vocal.jpgA singer mid-song at the microphone.

Your music. Your people. Your world.

Serenada is a streaming platform built for independent artists. Grow your audience, post straight to the people who follow you, and earn more from the fans who love your music. Independent music now has independent economics.

  • Free to upload
  • You keep 100% ownership
  • Monthly referral income

One profile. Your whole career.

Your music, your fans and your story, together in one place you own.

An artist profile on the My Music tab, listing their tracks
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An artist profile on the My People tab, showing their fans
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An artist profile on the My World tab, with posts and reactions
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My Music.Your tracks, EPs and albums in one place, ready to play, save and share.
My People.See exactly who follows you. These are your fans, and the relationship is yours.
My World.Post updates, photos and video straight to your followers, and watch them react.

Your audience, reached directly.

The tour story, the studio photo, the release-day video. Post it once and it goes straight to every person who chose to follow you, and their reactions come straight back.

Direct reach

Every post lands with your followers, so the people who love your music hear from you first.

Real signal

Reactions show you which news, releases and moments land, so you know what to push next.

An artist writing a new My World post
An artist's My World feed with fan reactions
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Get paid by the people who love your music.

Every follower, every mailing list, every live show, every release. You've already built something valuable, and Serenada turns it into income.

A fan in headphones smiling at her phone
Photo: fans-headphones.jpgA fan in headphones smiling at her phone.
Referral rewards

Every track you share pays you back

Post your Serenada track links wherever you already share your music: socials, your mailing list, your bio. Each link carries your referral, so when a fan subscribes because of you, you earn £1 a month for as long as they stay, or $1 in the US.

User-centric royalties

Your fans' listening pays you

Each listener's subscription goes to the artists they actually play. The more your fans listen to you, the more your music earns, on top of your referral income.

£250

a month in referral income, before a single stream is counted

£3,000a year
£1for every subscriber, every month
250fans
10Unlimited

Keep holding at the end. Your referral income keeps growing with every subscriber you bring.

Referral income only, and it's unlimited: £1 a month for every subscriber in the UK, $1 for every subscriber in the US, for as long as they stay subscribed. Royalties from your streams come on top.

The money follows the attention.

Each listener's subscription goes to the music they actually play. When your fans spend their time with your songs, that's where their money goes. It rewards the music people love and the artists they come back to.

A singer in the vocal booth, lit from behind
Photo: artists-booth.jpgA singer in the vocal booth, lit from behind.

Reach listeners already looking for you.

Serenada introduces your music to listeners whose taste matches your sound. As they connect with it, it rises through Surging and the fan-voted Top 10, and every listener who shares it carries it further.

Long careers are built on fans who keep coming back.

Followers, saved music, playlists and My World turn a first listen into a returning audience. Serenada is designed to help you build exactly that.

Your audience awaits.

Set up your artist profile, upload your music and share your link today.